IPL Franchise Rajasthan Royals has announced Expo 2020 Dubai as Principal Sponsor As part of the association, Expo 2020 Dubai will appear on the front of the Rajasthan Royals’ jersey as Principal Sponsor, helping to spread the Expo 2020 message to millions of cricket fans all over the world, with exactly six months until the … Read more
Two-time IPL champions Kolkata Knight Riders (KKR) extended their association with Mobile Premier League (MPL) as the principal sponsor for three years ahead of the IPL 2021. In 2020, MPL bagged the principal sponsorships for both the franchises of the Knight Riders brand, that included KKR and Trinbago Knight Riders (TKR) in the Indian Premier … Read more
IPL franchise Kings XI Punjab on Wednesday renamed the entity to Punjab Kings ahead of the IPL 2021 unveiling a new logo. The changeover has come just a day before the IPL Auctions which will be held in Chennai on February 18th. Also read – Everything you need to know about ISL owners Speaking about … Read more
The former England Under-19s coach Stuart Baxter has been sacked by the Indian Super League club Odisha FC after using an offensive analogy about rape over a refereeing decision. “You need decisions to go your way and they didn’t,” the 67-year-old said in an interview on air in the Star Sports broadcast. “I don’t know … Read more
JSW Sports signs Rishabh Pant in an exclusive talent management contract. Rishabh Pant is the first cricketer to join the talent management roster of the $13-billion JSW Group’s sports arm, JSW Sports. The entity currently manages the commercial rights of top wrestling stars Sakshi Malik and Bajrang Punia and others. Company director Parth Jindal said. … Read more
Sports Business: Apollo tyres renewed its association with Chennaiyin FC, two-time Indian Super League (ISL) champions, as their Principal Sponsor after signing a multi-year deal. Apollo tyres first came onboard as CFC’s Principal Sponsor ahead of the 2017-18 ISL season. Satish Sharma, President, Asia Pacific, Middle East & Africa (APMEA), Apollo Tyres Ltd said, “This … Read more
Sports Business: New Zealand Cricket (NZC) and Amazon Prime Video have signed a six-year deal where the OTT giant will live stream Blackcaps and White Fern based matches into India. The deal also includes Team India’s tour of New Zealand in 2022, and a second tour, the dates for which will be announced later. Also … Read more
Sports Business: Kerala Blasters FC has announced its association with BYJU’S, EdTech company, as their Title Sponsor for the 2020-21 season of the Indian Super League. BYJU’S have replaced Muthoot Pappachan Group which was the title sponsor of the team since the very first season of the Indian Super league in 2014 Also read: BCCI … Read more
Sports Business: Nivia’s flagship Topgrip 3.0 basketball became the first Indian style basketball to get FIBA Level 2 approval. Founder in 1932, FIBA, the International Basketball Federation is the apex governing body of world basketball responsible for international competitions like FIBA Basketball World Cup and the Olympic Basketball tournament. Also read: BCCI ropes in MPL … Read more
The Board of Control for Cricket in India (BCCI) roped in Fantasy gaming platform Mobile Premier League (MPL) as the new kit and apparel sponsor for the Indian cricket team. The deal is from November 2020 to December 2023. The rate per match will be ₹65 lakhs per game as compared to the ₹88 lakhs … Read more