Sports Business: Nivia’s flagship Topgrip 3.0 basketball became the first Indian style basketball to get FIBA Level 2 approval.
Founder in 1932, FIBA, the International Basketball Federation is the apex governing body of world basketball responsible for international competitions like FIBA Basketball World Cup and the Olympic Basketball tournament.
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With focus on making elite level sports equipment accessible to the aspiring masses FIBA certification becomes an important step in recognition of ‘Make in India’ efforts by Freewill Sports Pvt Ltd.
Getting the FIBA Level-2 approval is a huge step for Indian basketball. We’re extremely proud to be able to provide affordable technology that also meets strict global standards. The same standards will now be available to schools, universities, amateur teams all over the country to train for the competitions. It is great to be the first in the country to have this recognition from FIBA. – Freewill Sports Pvt Ltd MD & Chairman Rajesh Kharabanda
Nivia TopGrip 3.0 will feature the iconic 8-panel deep channel design, with full ball pebbling for superior grip and 100% nylon windings for consistence bounce, shape retention and durability.
Earlier in the year, Nivia was recognised as the ET iconic Brand of India in the sports category.