Sponsors play an essential role in the longevity of any sports event. You see it works both ways. The sponsors get to leverage the emotions of the fans to market their products while the sports event gets the required funds to run the event. When the event is as big as the FIFA World Cup, … Read more
The three-day saga for IPL Media Rights ended on 14th June with BCCI walking away with 3 times more money than the previous media rights cycle. Broadcasters will pay a sum of over 48,000 cr rupees over the five years (2023 -2027) to broadcast the Indian Premier League to fans all over the world. IPL … Read more
Auction of IPL 2022 concluded on 13th February, Sunday in Bangalore. Let us run through the entire summary of the IPL 2022 Mega auction in this article. Midway through the auction, Hugh Edmeades collapsed and was rushed to the hospital. Post restart of the auction, Mr Charu Sharma took the stage and conducted the auction, … Read more
BCCI on October 25 has officially announced the two new IPL teams. RPSG Group and CVC Capital have won the bids for Lucknow and Ahmedabad franchises respectively. The Governing Council of the IPL had issued the ‘Invitation to Tender’ (ITT) document for payment of non-refundable tender fees of INR 10lakhs on August 31, 2021. 22 … Read more
The Prime Volleyball League (PVL) featuring six teams, sponsored by fantasy game leader A23 and marketed by Baseline Ventures, was formally launched with the presence of the owners of respective franchisees. Joy Bhattacharya, CEO, PVL, said the forthcoming edition for which the auction will be held in December, would be totally different and innovative given … Read more
ASICS announces brand association with Indian squash player Joshna Chinappa, currently ranked as number 10 worldwide, Joshna is a two-time Asian Championship – Gold Medalist. With this partnership, the brand catapults the performance outlook by joining hands with this sports icon whose game and playing style is admired by all, the company said in a … Read more
Byju’s have extended its association with Kerala Blasters FC as the club’s title sponsor for the eighth edition of the Indian Super League (ISL). As part of the partnership, BYJU’S will continue to be seen on the front of the official KBFC jersey that will be donned by the players. “We are delighted to extend … Read more
TAGG has announced cricketer Rohit Sharma as its brand ambassador to help drive the brand to new heights in the audio and wearable industry. Tagg plans to strengthen its presence in the Indian wearables market and expects the cricketer’s fan following to boost sales of its products, especially during the upcoming Indian Premier League. Talking … Read more
The Australian city of Brisbane has been selected to host the 2032 summer Olympics. Venues will be spread across Brisbane and nearby towns in Queensland state, including the Gold Coast which hosted the 2018 Commonwealth Games. Brisbane’s victory looked a certainty after it was unanimously proposed as the single candidate for 2032 by the IOC’s … Read more
Not all of us always find ourselves in the comfort of our homes or at a nice café with a tv to watch the games we love. Everyone’s got their responsibilities amongst the 99 other things to do. Top Online Sports Streaming Platforms make up for our inconvenience in the best way possible. All you … Read more