ISL Franchise Kerala Blasters have announced on their social media accounts SIX5SIX, a Delhi-based sportswear brand, as their Kit and Merchandise partner for the upcoming seasons of ISL 2021-23. SIX5SIX will be designing the team’s home and away kit, practice kits and the entire fan merchandise as well.“We are extremely elated to come on board … Read more
Global sports brand Hummel set to enter the Indian Super League as the official team kit partner for Hyderabad FC. The legendary Danish brand has a proud sports history and is one of the most recognised team sports brands in the world with roots in football and handball, and has previously been worn by iconic … Read more
Cristiano Ronaldo’s time in Juventus is widely talked about in terms of game and performance, the team’s and his own. But what Juventus have gained outside the field through CR7 is a lot more than just a big name, it has been one of the most influential business transactions for the Italian club that has … Read more
Chinese smartphone makers Vivo on Tuesday announced a 4-year agreement with UEFA under which the global smartphone brand will become an official partner for UEFA Euro 2020 and UEFA Euro 2024. Guy-Laurent Epstein, marketing director of UEFA said: “We are delighted to have Vivo onboard as a partner for UEFA EURO 2020 and UEFA EURO … Read more
One of the world’s leading sports brands, Puma on Tuesday, announced a long-term partnership with ISL franchise Mumbai City FC as the club’s official kit sponsor effective from the 2020-21 season of the tournament. “We are delighted to be partnering with PUMA who share Mumbai City FC’s ambitions to push boundaries within our industries and … Read more
Puma announced the signing of Brazilian superstar Neymar Jr. two weeks after the PSG forward left his long-time sponsor Nike. The world’s most expensive player confirmed his new role as Puma’s poster boy in an open letter posted on social media. In a statement, PUMA said that “as one of the most successful athletes of … Read more