India opener Shikhar Dhawan on Wednesday signed an exclusive worldwide marketing and management agreement with IMG Reliance, a joint venture between Reliance Industries and US-based IMG Worldwide.
IMG Reliance launched its talent management division way back in 2016 and they have been managing multiple cricketers like Rohit Sharma, Shreyas Iyer, Hardik Pandya, Jasprit Bumrah and Krunal Pandya.
Shikhar Dhawan on signing up with IMG Reliance said, “I think what IMG Reliance brings to the table is quite dynamic and unique in India. I am very excited to partner with the company which has expertise across so many different platforms, While I continue to focus on my cricket and bringing laurels to the nation, off-the-field, I know I have my new team at IMG Reliance to help me maximise my talent”
“Shikhar possesses enormous talent and character, a unique combination that along with cricket will help us build a brand. It is our absolute delight to be representing a talent like Shikhar who ranks amongst the best cricketers India has produced,” said Nikhil Bardia, Head-Talent & Sponsorship, IMG Reliance.
“We have put together a great team around Shikhar, whose expertise across various verticals will help him achieve the goals,” Bardia said.
The opening batsman has endorsed many brands such as Nerolac Paints, Canara bank, Lays, Boat and Alcis Sports etc.