East Bengal FC officially join ISL

East Bengal FC officially join ISL

Mrs Nita Ambani, Founder & Chairperson, Football Sports Development Limited (FSDL) today announced the arrival of East Bengal FC at the Indian Super League. The club will feature in the 7th edition of India’s top tier football competition. This spontaneous expansion has matured after Kolkata-based cement company, Shree Cement Limited, acquired majority stakes in East … Read more

Sports Marketing & Digital Media in Football

Sports marketing & Digital Media IPL ISL Sports Marketing Digital marketing sports

We are all living in the digital era where we are online almost 24/7. Going digital has revolutionized the way sports brands and teams interact with fans. Fans are getting more personal touch, they feel closer to the teams/players and overall part of a team’s success.  On the other hand, the sports brands and clubs … Read more

Hyderabad FC team up with Borussia Dortmund in a multi-year deal

Hyderabad FC team up with Borussia Dortmund

Team Hyderabad FC from the Indian Super League on Sunday, announced a two-year partnership with Bundesliga club Borussia Dortmund, the extension for which stands optional with additional scope until 2025. The German side posted on their twitter handle to announce the deal “Borussia Dortmund is excited to announce a multi-year partnership with Hyderabad FC, official … Read more