Auction of IPL 2022 concluded on 13th February, Sunday in Bangalore. Let us run through the entire summary of the IPL 2022 Mega auction in this article. Midway through the auction, Hugh Edmeades collapsed and was rushed to the hospital. Post restart of the auction, Mr Charu Sharma took the stage and conducted the auction, … Read more
BCCI allowed all the IPL teams to retain a maximum of four players ahead of the mega auctions for the IPL 2022. Which players were retained by the IPL teams? Let us have a look at the player retentions. The 15th season of the Indian Premier League is set to be the biggest season to … Read more
BCCI on October 25 has officially announced the two new IPL teams. RPSG Group and CVC Capital have won the bids for Lucknow and Ahmedabad franchises respectively. The Governing Council of the IPL had issued the ‘Invitation to Tender’ (ITT) document for payment of non-refundable tender fees of INR 10lakhs on August 31, 2021. 22 … Read more
ASICS announces brand association with Indian squash player Joshna Chinappa, currently ranked as number 10 worldwide, Joshna is a two-time Asian Championship – Gold Medalist. With this partnership, the brand catapults the performance outlook by joining hands with this sports icon whose game and playing style is admired by all, the company said in a … Read more
Byju’s have extended its association with Kerala Blasters FC as the club’s title sponsor for the eighth edition of the Indian Super League (ISL). As part of the partnership, BYJU’S will continue to be seen on the front of the official KBFC jersey that will be donned by the players. “We are delighted to extend … Read more
TAGG has announced cricketer Rohit Sharma as its brand ambassador to help drive the brand to new heights in the audio and wearable industry. Tagg plans to strengthen its presence in the Indian wearables market and expects the cricketer’s fan following to boost sales of its products, especially during the upcoming Indian Premier League. Talking … Read more
Ishan Kishan has been signed up by RISE Worldwide for his global management and marketing representation. Kishan had led India at the Under 19 World Cup in 2016. The southpaw made his India debut in T20Is against the touring England side and followed it up with an ODI cap against Sri Lanka recently. Ishan becomes … Read more
Odisha Chief Minister Naveen Patnaik on Tuesday announced it would continue to sponsor the men’s and women’s national hockey teams for another 10 years after the current sponsorship ends in 2023Chief minister Naveen Patnaik said, “We, in Odisha, are elated that our partnership with Hockey India has led to this great achievement for the country. … Read more
FMCG direct selling company Amway India has appointed Olympian Mirabai Chanu as the brand ambassador for its Nutrilite range of products. Chanu will spearhead the company’s campaigns focused on its foundation range such as Nutrilite Daily, Omega and All Plant Protein amongst others, across platforms. Marking the partnership with Mirabai Chanu, Anshu Budhraja, CEO, Amway … Read more
Home interiors brand HomeLane has entered into a three-year strategic partnership with former Indian skipper Mahendra Singh Dhoni as an equity partner and brand ambassador. As part of the partnership, Dhoni will own equity in HomeLane. He will be HomeLane’s first brand ambassador. HomeLane and MS Dhoni are also working on a brand new campaign … Read more